Do you want to
Become the Go-To Thought Leader in the Built Environment
We help leaders in architecture, property & construction to take control of their career and design & build their Personal Brand
Chris Simmons
Architect, Creator & Entrepreneur
Get actionable advice to grow your presence
Actionable tips for leaders in the built environment to share their voice, leverage online opportunities and gain the leads and attention they deserve
Join other industry leaders.
A Personal Branding & Social Media Agency for the Built Environment
If you are an Architect, Consultant, Contractor, Developer, Educator, Engineer, Estate Agent, Interior Designer, Landscape Architect, Manufacturer, Planner or even a Project Manager working in the Built Environment we are here for you!!! (did we forget any?)
Hi there
I’m Chris
The founder of Highlighter, nice to meet you.
I’m an Architect, content creator and entrepreneur with a passion for communication. Over the last few years I have branched-out using the power of social media. I have been able to forge a strong personal brand online, supporting other people in and around the built environment.
It all started during the first lockdown. I started drawing more regularly as a cathartic act amongst the chaos and began posting my work online, and following an incredibly positive response, I got the bug. I started connecting with other professionals within the industry and it all kind of snowballed from there.
oh thats nice, but btw
what is a Personal Brand
Good question, it’s basically the curation of your reputation, how people perceive you; the combination of what you do, what you say, how you turn up and what you make people feel.
And it is one of the most powerful things you can invest in for the benefit of your career and your business.
Did you know…
- A Personal Brand is 20 times more powerful than a business brand
- Regularly posting content can increase your revenue by 23%
- 75% of investors say a founder’s personal brand significantly influences their funding decision.
and it can help you to….
Gain Leads
People need to know, like and trust you to want to work with you. Build your brand and attract the right leads.
Attract Talent
Positioning yourself as a Key Person of Influence will help attract the best people to you. We all want employees who align with our mission.
Industry Recognition
Get featured on Industry Podcasts, be asked to write opinion pieces, and be invited to partnerships. You might just be shortlisted for an Award.
Improved Credibility
Become a Thought-Leader in the built environment and set yourself apart in a crowded industry providing new opportunities and being the name on people’s lips.
sorry to tell you this….
You are being overlooked because you are invisible!
The work will speak for itself…..that’s what we are all told right?
The reality is that there are so many talented professionals in the Built Environment who are not getting the leads, profit or attention they deserve because they are playing it small. All whilst people who are less talented pick up the best opportunities because they had the nerve to build something and talk about themselves.
We need to change the narrative, bring attention, attract clients and communicate our message to our peers. Ultimately, we need to build a Personal Brand.
What we do at Highlighter…..
Personal Branding
We work directly with leaders, founders and creators within the built environment industries to communicate their value, highlight their expertise and make them a go-to thought leader.
Social Media & Content
Working with businesses in the built environment to create & manage your social media strategies with content that speaks directly to your ideal clients and key collaborators.
Brand & Graphic Design
Creating a brand strategy that helps you stand out in the market and communicate your real value. Brand identity, logo design, colours, documentation and presentation standards.
…..and Why we do it
We have been there
Our founder Chris is an experienced Architect (having worked in a leading London practice for the last decade) and now runs his own architecture studio so he understands the industry like the back of his hand.
We have done that
Chris has built an authentic personal brand and now has an audience of over 60,000 people across social media. He completely changed the trajectory of his career by sharing his voice online.
We are wearing the T-shirt
We are running cohorts, sharing content and making real change in the built environment to help highlight people’s careers. We practice what we preach, are specific to the built environment and are here to help you.
So how we can help you!
Done with you
Design & Build your Personal Brand Cohort
Take your place on this 4-week programme to leverage LinkedIn with a select group of max 10 leaders in the build environment. Build a magnetic personal brand online, position yourself as the leader you are and start gaining leads and recognition that you deserve.
Done for you
Become the Authority
Over the course of 4 months we get to know you, understand your business and values, determine your brand, optimise your profile and start to create content. We eventually pitch for podcasts and speaking opportunities.
This is for you if you want to supercharge your career and personal brand.
1:1 Coaching
If you have a question, a problem you need solving or you just feel stuck in what your building we are here. We have 45 minute online sessions to help you get unstuck and growing again.
Online Audit & Positioning Strategy
Lets see how you are turning up online, your visibility and your message. We then provide strategic advice on how you can improve.
Ghostwriting & Content Creation
Monthly packages to support you in your personal branding journey. We can create content for your personal brand on linkedin or leverage other social media platforms like Instagram. We can also support with newsletters, press releases, funnel building and video production.
Brand Identity
Visual identity, Logo design, brand strategy. Graphic design, assets and media
Coming Soon
Optimise your Linkedin Profile – Online Course
Build the foundations of your Personal Brand!
Our founder Chris is an experienced Architect (having worked in a leader London practice for the last decade) and now runs his own practice so understands the industry like the back of my hand.
Make the most of your prime real estate!
Chris built a personal brand and now has an audience of over 60,000 people across social media. He completely changed the trajectory of his career by sharing his voice online.
Design with consistency and clarity!
Templates and best-in-class guides for all visuals aspects of the profile. The banner, profile image, featured section and media.
Speaking & Workshops
Are you looking to inspire your team?
We run half-day Personal Branding workshops to help;
Testimonials
What our clients are saying…
‘I found Chris’s LinkedIn training very useful, and a great way to get me started on the road. I wanted to do something, but was cautious and didn’t know what was best.
Chris’s helpful tips and practical tools, along with the 1 to 1 session, really helped be formulate a solid plan because he comes at it specifically from the built environment viewpoint’
Joe Stanley
Planter edging & integrated seating specialist
“I have been sitting on my plans to push my LinkedIn profile for at least the last two years.
Chris finally made me go all in and the results are more than obvious. The whole course was eye-opening.
I already got two phone calls with new leads and some invitations for podcasts”
Highly Recommended!
Ivan Kunchev
Architect & Director of DEN Design & ARVY Studio
“Chris’s Design & Build Cohort delivered exactly what I needed; clear strategies and practical advice. The weekly group sessions were full of useful takeaways, and the 1:1 with Chris was a game-changer.
He’s approachable, knowledgeable, and refreshingly straight-talking. I’m excited to put these ideas into action and see where they take me.”
Samantha Worrall
Architect & Director of OSB Architects Nottingham
The problem is
there are so many talented people in this industry that need to speak up
We want to help give you the confidence, skills and tools to make the most of these online opportunities to take control of your career, why not check out our free resources
Our Free Resources
Online Webinar
If you didn’t catch Chris’ most recent webinar why not check out the recording. It is full of actionable advice to help you get started.
Book our free CPD
If you didn’t catch Chris’ most recent webinar why not check out the recording. It is full of actionable advice to help you get started.
Join our Newsletter
Brand identity, logo design, colour palettes. Documentation, presentation slides, standards.
Our latest thought-pieces
Something something
Our founder Chris is an experienced Architect (having worked in a leader London practice for the last decade) and now runs his own practice so understands the industry like the back of my hand.
Something else in the
Chris built a personal brand and now has an audience of over 60,000 people across social media. He completely changed the trajectory of his career by sharing his voice online.
Another article for the thing
We are helping the next generation of the industry to leverage these online opportunties
Collaborations….
Are you looking for a collaborator, consultant or speaker?
As an Architect & content creator with a large network across social media, a newsletter & community, I love to share the best new tools, products and tech with my audience.
I can take on fractional head of marketing roles, provide talks on careers and personal branding and collaborate on content.
Testimonials
What our peers are saying
“When I decided to build my personal brand, I looked for inspiration and discovered Chris’s content. His posts are always interesting, engaging, or thought-provoking. And importantly, he isn’t afraid to get in front of the camera and show his face. Chris has inspired me and is a great example of what is possible when you intentionally build your personal brand.”
Jon Clayton
Founder Architecture Business Club
“Chris has absolutely nailed the whole ‘personal brand’ thing. I’ve watched him go from just another face in the LinkedIn crowd to the go-to guy for all things Architecture. He’s super generous with sharing his process, ideas, and insights! Plus, he’s just a genuinely awesome human. If you’re looking to learn how to create content that actually works, Chris is your guy.”
Nikita Morell
Copywriter & Director of Nikita Morell
“When it comes to building a personal brand, only a few people truly stand out—Chris is one of them. Over the past few years, I’ve watched him experiment with different media & styles, all leading to a clear and instantly recognisable personal brand. If you’re looking to fast-track your journey to becoming recognisable, while keeping it authentic, he’s your guy.”
Matteo Ferrari
The Creative Director of Forma Studio
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I love connecting with other professionals in the industry
Lets support each other….
Chris Simmons
Architect & Creative Entrepreneur
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Each week, I share actionable advice for professionals in the built environment
My work
I’m an Architect, Content Creator & Entrepreneur
Working with leaders in the built environment to make the most of the digital opportunities that exist, designing and building your personal brand
For people in Architecture and Design. Coaching the next generation of professionals to have happy, healthy and more profitable careers.
Architecture and Interiors Design practice specialising in high-end and healthy homes. One-off family houses and boutique developer schemes.
I’m the host of the ‘Bespoke Careers’ Podcast, talking about leaders journeys in the Architecture & Design Profession